'We must carefully examine the hostage's 'quality' – there is a difference between a married man and single man and between a father to children and a childless man. It's also important whether his parents are alive and there is a difference between Ashkenazim and Sephardim. …we saw that Ehud Goldwasser's wife managed to stir great empathy because of her status under Jewish law: A married woman whose husband is missing and whose fate is unknown….Goldwasser gained more media coverage at Eldad Regev's expensive, even though both of them were captured at the same time, because the media always looks for stories that can stir public emotions…'
The above quote is taken from a book titled 'Resistance – A View from the Inside.' The secret 200-page document was drafted by Mohammed Arman, a senior Hamas man jailed in Israel. The research work, referred to as 'Hamas' war plan,' was smuggled out of the Hadarim prison's most guarded wing and distributed among senior Hamas leaders, in order to prepare the ground for the 'next phase' of Palestinian resistance.
In his document, Arman combined through analysis of terror activities in the Gaza Strip and West Bank with analysis of Israeli media's nature add Hamas' strengths and weaknesses in the West Bank. He demonstrated his arguments using hundreds of examples and quotes about issues ranging from the technology of tracking cell phones to words uttered by Levi Eshkol, Golda Meir, and Ehud Barak, among others."