Since the Gaza Mall opened, we have seen on a few occasions the people who have made a living talking about how miserable life is in Gaza take a step back and re-frame their arguments. They cannot deny the truth, but they don't want to retroactively look like liars - which is what they effectively have been for nearly two decades.
So, one by one, they are reframing the Gaza meme to try to save face and make sure that people still blame Israel for Gaza's problems."