Ogmento will use the funding to expand development of its AR game platform and operations in New York and Los Angeles. The company will also use the proceeds to expand the core features of its technology as it prepares the release of several game titles in the coming year.
Ogmento has already developed interactive Augmented Reality experiences for Penguin Publishing, SAP, Orange Telecom, and PBS. The company is currently producing games in collaboration with leading media, CPG, and sports enterprises and will continue to partner with game developers and augmented reality labs around the world.
“This investment allows us to expand our operations to support our growth while putting development resources into our own intellectual property,” said Ori Inbar, co-founder and CEO of Ogmento. “Chart and CNF bring a strong track record of identifying disruptive technologies early, and working with founders to build strong companies.”
Ogmento is developing the next generation of video games that let users directly interact with their surrounding environment. The company is currently developing AR content for a range of mobile devices and platforms including iPhone, Android, PC, and traditional game consoles. Global mobile gaming revenue is projected to reach $11.4 billion in 2014, from 2009 revenue of $4.7 billion, according to Gartner.
Ogmento (formerly Pookatak Games) was founded in 2009 by Inbar, Brad Foxhoven (CMO), Brian Selzer (President), Oriel Bergig (VP R&D) and Nate Hagbi (Chief Wizard). As part of the financing, Cole Van Nice, a partner with Chart, will join Ogmento’s management team directly as COO to help drive strategic planning. The company has offices in New York and Los Angeles." (source)
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